Offering discounts to purchase your products or services can be an effective strategy for producing quick, short-term and positive results. That said, it shouldn’t be relied upon entirely as a cover for bad products or services, nor should it be used to substitute other long-term marketing strategies.
You’ve put lots of time and thought into coming up with a unique and valuable event experience for your customers, and now it’s time to start getting people to get people excited for it.
Previously, we shared with you 5 reasons why businesses should incorporate events into their marketing strategy. If you’ve read up on and understand how wonderfully beneficial hosting events can be in the marketing department, you’re now probably pretty determined to host one for yourself.
Whether you’re looking to open a new facility for a new business or to expand an existing one, knowing the important factors of picking and choosing an optimal location for it plays a crucial role in determining the success of your future endeavors.
Dress to Impress, with Antonio Centeno - PT COREntrepreneur Podcast
‘You can’t judge a book by its cover,’ the saying goes. And that’s absolutely true, for books.
When it comes to people, appearances really do matter. We all make subconscious judgments about other people based on their personal grooming and clothing habits.
If you’re someone who has attended events in the past, you may not have thought much about them besides getting the most of them and having a great time - but behind every event is much time and effort put into planning and organising for a much greater purpose.
Stop Trading Dollars for Hours with Eric Bach - PT COREntrepreneur Podcast
Whether it’s at an office desk or on the gym floor, the daily grind of hourly work gets old. Sure, some people manage to work a superhuman quantity of hours each week and come away with good money. But what about the quality of that work? Is it providing something of true, lasting value to the client?
As of 2018, Instagram reported having over 1 billion monthly active users. 50% of the billion scrolls through their feed every day. This is a large audience that you, as a business owner, should take advantage of for the growth of your business.
Turning Your Gym Business Vision into Reality with Steve Grant - PT COREntrepreneur Podcast
Thinking of starting your own gym? Trying to grow and improve your existing business? With so much competition in the marketplace, running a successful gym is not simply a matter of setting up a facility and watching the money roll in. All things being equal, what makes or breaks a small business is its ability to connect personally with customers and inspire employees.
How Harnessing The Power Of Systems Can Help Personal Trainers Succeed, with Jodi Rumack - PT COREntrepreneur
Personal trainers spend so much time pondering fitness programmes and nutrition that they tend to neglect putting enough planning into their business. So, they often deploy trial-and-error business techniques that end up being super inefficient and simply don’t work.